Topic

Sign Stories

The Great Paper Kite of 2023

It’s a brisk Tuesday morning. Two installers arrive at a strip mall to mount a 25-foot-long set of individual flush-mount letters directly onto a…

5 min read

The Make the Logo Bigger Paradox

Every sign designer has experienced this. A client opens a new boutique and wants a highly visible storefront sign. The designer creates a beautifully…